Leads conversion rate increased by 40%
- A global clients list of pre-qualified leads was not yielding expected results
- Percentage of leads converting was very low – this meant a lot of time wasted on follow-up calls and meetings.
- The client had a software product with significant global sales potential but weren’t penetrating the forecasted market
- Identify, recruit and extensively train excellent pre-sales representatives
- Deeply understand the product and process and embed this knowledge in the team
- Create a close working relationship between our pre-sales team with the client’s account management team
- Include the Zevas “magic” in scripting and delivery
- Built and maintained a pipeline of high potential leads to fit product and company goals and targets
- Leads conversion rate increased by 40%
- Client expanded the pre-sales team to other campaigns and countries
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